Tuesday, December 24, 2019

Company Internal Environment Strengths And Weaknesses

Company Internal Environment – Strengths and Weaknesses The success of a brand must heavily reply on the competitive advantages of the company. SWOT analysis is a strategic tool to analyze enterprise’s own internal conditions, and sort out the advantages, disadvantages and core competitiveness (Power, 2008, p. 285). It also shows how these factors interact with each other and how they could be used to create effective success factors (Power, 2008). Below is the SWOT analysis of Easy Run. Strengths Weaknesses †¢ Growing market presence in the US with good reputation †¢ Tailor made fit and high quality product increased brand loyalty and repeat purchases †¢ High spend on RD, which has given Easy Run the experience to make predictions in trends and consumer tastes over the years †¢ Local employees are highly engaged, motivated and involved in decision-making †¢ Strong relationships with retail channel, suppliers and customers †¢ Low inventory because of lean production †¢ Unique product positioning with focused but diversified range †¢ Focused on a footwear market only, no product line of apparels and accessories †¢ Heavy reliance on relationships †¢ Limited manufacturing capacity as manufacturing factories overseas †¢ A market follower because of limited competence †¢ Limited funding available compared with major competitors †¢ Low brand awareness overseas †¢ Customers are price sensitive Opportunities Threats †¢ Expansion into new retail markets †¢ Creation of own concepts and styles †¢Show MoreRelatedMarketing Strategic Planning : Marketing Strategy1042 Words   |  5 Pagescapability and it’s changing marketing opportunities (Kotler, 2009). 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Organizational culture is a great advantage when inducting new employees because it gives them some insight of what is expected of them. HoweverRead MoreSwot Analysis : Applying Swot1519 Words   |  7 Pagestheir research, â€Å"In a permanent changing environment, the measurement and monitorisation of the performance of a company has become one of the key issues for its success† (p. 1072). Utilizing this planning tool of SWOT will establish a specific strategic plan through external environments and internal problems integrating this into a more comprehensive goal and strategy for the firm. Vital to the SWOT planning too l, is identifying our organization’s strengths, weakness, opportunities, and threats thatRead MoreEnvironmental Scanning1136 Words   |  5 Pagesthe company, one must complete an environmental scan of their organization. Thus scanning for events, trends, issues and expectations that they may be faced with in the future. 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Developing a fuller awareness of the situation helps with both strategic planning and decision-making. â€Å"It is an analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and ide ntifying the internal and external factorsRead MoreThe Generic Business Strategy Used By Kraft Foods1377 Words   |  6 Pagesevaluate the generic business strategy used by Kraft Foods. Additionally examine internal and external components of the business environment such as strengths, weaknesses, opportunities, and threats. Consider whether the business’s broader strategy aligns with smaller strategy choices made within the firm. Background: Kraft Foods is currently the largest food company in the United States and the second largest food company in the world. The organization leverages business strategies that rely on creatingRead MoreSwot Analysis : The Modern Enterprise Management And Planning1458 Words   |  6 Pages1. Introduction In the modern enterprise management and planning, SWOT analysis is a widely known diagnostic tool. Generally SWOT analysis is used to identify the strengths, weakness, opportunities and threats of the enterprise itself, and then combine the company s strategy with the internal resources and external environment. In fact, it is a systematic framework which helps managers to build organization strategies and market planning. However, Some findings from Menon (1999) and Hill and WestbrookRead MoreInternal Analysis and Swot Analysis Essay1166 Words   |  5 Pages3 Case: Internal Analysis and SWOT Analysis Dr. Kenneth McGee    Introduction Strategic planners analyze Strengths, Weaknesses, Opportunities, and Threats (SWOT) to determine internal and external threats to a company. â€Å"The SWOT analysis is a business tool available in the tool box of any small business owner† (Zahorsky, 2009). An internal analysis specifically covers the Strengths and Weaknesses portion of the SWOT analysis. The intent of this paper is to perform an internal Resource

Monday, December 16, 2019

Andrew Grove Free Essays

Intel Corporation is one of the world leaders in terms of microchip and microprocessor production. They embark on a mission of staying in the top and even formulated a strategy on exploring other forms of markets like that of digital health and wireless applications. They have also been known to forge tie-ups with leaders of the prospective markets they are exploring. We will write a custom essay sample on Andrew Grove or any similar topic only for you Order Now They have tied up with search engine Google for the wireless application as an example. Basically, Intel operations are divided into two sections: the communications group, known as ICG or Intel Communications Group; and the other section consists of the Intel Architectural business. The architectural section is responsible for the production of â€Å"platform† boards that consists of chipsets and microchips, which are used in desktop processors; including the Intel Pentium 4 processor and the Celeron. On the other hand, the communications section deal mostly with the production and development of wireless technology. They are mostly concerned with flash memory and cellular base-band technology. Intel is also known for large-scale tie-ups with other firms. Example of such is their tie-up with search engine Google for development of wireless technologies. They are also know to be connected with other firms like Microsoft and Dell. However, competition has been seen to catch up on the leadership oh Intel. Recently, a lot of clamors have been heard in the recent decision of present CEO Paul Otellini unveiled his plan to ship the micro-chip corporation to another industry. While the rest had their problems with it, former CEO Andrew Grove is all praises for it. The present CEO’s vision is to generally change the image of Intel starting from what Andrew Grove practically built. Starting from the scrapping of the famous â€Å"e† trademark of the logo, the company motto and even the brand, the company has been envisioned to undergo a transformation. A lot of managers seem to be against the changing of such things that made Intel a household name. Even the logo has been widely known in all parts of the globe. Meanwhile, Andrew Grove has been vocal about his approval of the said changes. In his opinion, they are of the same line of thinking that the present CEO has, that the company really has to undergo these changes in order for the to tell the world that even Intel is adjusting to the fast-paced growth of the industry and that they, as a company, should be at equal footing with the rest of the companies in the same industry.   He further stresses that it is a imperative for the company to show that the company exhibits a show of risk-taking and result orientation, accompanied also by the value of discipline. Before, under Grove’s supervision and Craig Barrett (Grove’s successor), the company focused on the production of microprocessors and took the lead in that industry for years. They helped give birth to the Information Age by producing more microchips and therefore, producing faster computers and ending in the development of micro processing. However, what Otellini had in mind is far from the former image of Intel, considering that he even wanted to change the logo and company symbol. He wanted to venture into uncharted regions of digital health industry and that of â€Å"platform† inventions. Despite the negative views about Otellini’s decision, Analysts from outside the company have cited other views about the subject, stating the fact that sometimes, change is needed for a big company to maintain solid advantage. They also added that other companies that survived the changes maintained industry leadership, just like what happened to Texas Instruments. However, the other side notes that it is not really that advisable to change their target industry and find a niche in other markets, although they have leadership in the industry they would leave. Adding firepower to the firepower of the critics, Intel’s competitor, AMD (Advanced Micro Devices) Inc., have scored a major point against Intel as it topped the company in terms of consumption as AMD Inc rose to a higher percentage in 2003 and analysts view that it would continue to rise against Intel unless Intel releases a new competitive line of processors in the future.. In the wireless communications field, Texas Instruments and Qualcomm Inc are still standing their own ground against Intel’s advances. Also, the two companies are planning to release their own versions of the platform that they assured, would gain more shares of the market than the new Intel is trying to build a niche on. On the other hand, many people are applauding Otellini’s vision of the new Intel, stating that they have never seen so much innovation in technology with respect to their fields, especially that of medicine. Also, people have actually seen the growth of the company, showing promise for a whole variety of new plans that are underway. Not only did the plans boost company ties with other companies, but also made their partner companies believe in the new flexibility of Intel. They promoted closer ties with cellular phone conglomerates Nokia and Samsung; had present tie-ups with Google; ties with Sony and Philips; and with those ties, Intel was able to produce and release different types of innovative products. There different developments have different market reactions. Some producing great results, others not. However, analysts are right in pointing out that other companies that are industry leaders also experienced changes that looked like they are headed nowhere, although in the end, they have proven that their change would actually pay off. And now, Intel took their lead and eventually took some changes in themselves as well. The problem would be, if they can maintain the positive effects and eliminate the negative effects of the changes. As for their decision of making the company over, It is. The industry’s reaction to it seemed to treat the decision as a smart move as well. Rival AMD Inc made some deals with ATI, and this showed that Intel produced a bigger threat than before. Also, the result of other marketing strategies in the release of the new products proved that Intel can really hold its own against the rivals in the industries that they have entered. They also showed that they can maintain the leadership in their industry, and even remodeled themselves into a more serious threat than that of before. However, not all decisions solely produce good effects. The negative effects therefore should be dealt with accordingly. Otellini did not make a bad move and he assured that he would produce good results which he did, although in the process nearly humiliating the company as he suffered near losses and continue to be behind Texas Instrument in the other fields. Intel not only made a good decision externally but also made breakthrough decisions internally, taking care of their employees better and giving chances to other fields like medicine to be at the same level as that of the engineers, the firepower of Intel before. May be this was a factor in Otellini’s equation that he devised for company growth. All in all, Intel has made a remarkable shift from the way it was thirty seven years ago. It also departed from the household figure that we recognized. Although this a bold move in there part and a rather risky one considering the old model is one of the main reasons why Intel made it to the top. In Otellini’s, and now Intel’s belief, It is one risky move that was designed to maintain leadership and gain advantages in other fields that they would pursue in the future. The market and business world would have to look out as Intel’s new look is bound to stay, and so is their new outlook in the business battles. BIBLIOGRAPHIES Intel Corp. Company Profile. Yahoo! Finance. Retrieved October 26, 2006. (http://biz.yahoo.com/ic/13/13787.html) Intel Corporation. Computer Business Review Online. Retrieved October 26, 2006. (http://www.cbronline.com/companyprofile.asp?guid=E82C088A-0488-4DB5-8953-9E316C2B44D1CType=Background) How to cite Andrew Grove, Essay examples

Sunday, December 8, 2019

Oligopoly free essay sample

In recent years, American consumers preferences for soft drinks was changing from carbonated to non-carbonated soft drinks such as fruit juices or teas. This shift in taste gave Pepsi an excellent chance to challenge Coke. Pepsi purchased food giant Quaker Oats for $13 billion. Quaker Oats produces, in addition to Quaker oatmeal, a very popular non-carbonated soft drink called Gatorade with an annual sales of $2 billion. Pepsi also purchased a popular tonic called SoBe for $370 million. With these additions to its popular Tropicana orange juice, Pepsi now can challenge Coke at least in the non-carbonated soft drink market. Coke belatedly rose to Pepsis challenge, experimenting with 100 different non-carbonated soft drinks. Thus, with rapidly changing consumer tastes at work in the modern economy, an economic hierarchy of firms is constantly challenged and often changed. To maintain the oligopoly position, a firm must continue to expand by merger or diversification. More importantly, the firm must constantly search for the changing pattern of consumer taste and immediately adapt to it. We will write a custom essay sample on Oligopoly or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Otherwise, a mammoth firm of yesterday simply becomes a dinosaur of today. Did they buy out Pepsi yet? If not then they are not a monopoly. Are there a lot of competitors about the same size as Coke and Pepsi? If not then they are not a monopolistic competition. If these two have ruled out the other options then they must be an oligopoly, unless they are not an -opoly of any kind, but that seems unlikely to me.